- Hair by the Allilon Education Art Team - Photography by Trevor Leighton - Makeup by Cheryl Phelps Gardiner - Styling by Giuseppina DeCamillo Allilon is a globally recognized education company focused on promoting the highest standards of hairdressing training founded in 2008 by Johnny Othona and Pedro Inchenko. Renowned for its innovation and dedication to the craft it offers an extensive range of educational courses at its London Academy, while its top team of innovative educators regularly deliver education globally and produce forward-thinking seasonal collections in line with the brand.   Okafor is a collection inspired by the hyperrealist portraits of renowned pencil artist, Kelvin Okafor. Boasting dramatic shapes with flashes of dark colour, the collection takes inspiration from the shape of the eye—the focal point of Okafor’s drawings. Fusing a mixture of portrait photography with black and white and pencil drawings, the collection truly comes to life to showcase the work of the collaborative artists. —Allilon   There’s a shyness and a confidence about people that I love to capture. The key features I focus on when I draw people are their eyes—they are the windows of the soul. You can really feel their identity when you look at their eyes. To be able to achieve this standard that I’ve set for myself takes discipline; when you rush things you don’t really appreciate the process or understand what it is you’re doing. —Artist Kelvin Okafor   The first time the art and emotion of Allilon caught my eye was in Berlin when presenting their Mane collection. The audience was brought to tears at the beauty of that collection. Year after year, their strong collections have amazed audiences around the world. This past year at the Davines World Wide Hair Tour in Allilon's home of London, the Okafor Collection was again brilliant. Instead of watching from the audience, I was backstage and could see once again the effect they had on their viewers. It's been so wonderful to work along side the Allilon Education Art Team. As artists who are so open to sharing their craft to educate others, Allilon welcomes hair stylists to their London Academy and also bring their teaching across the globe. I am truly blessed to be part of such a passionate industry. —Chantal Girard, WC Davines Session Team

- Stylist: Vincent Moutault - Hair Assistants: ​Chantal Girard, Sara Murphy, Jami Cuglietta, Julian Scott, Ray Nann​inga​ and Emma Spense - Photography: Ernest of Studio E Photography - Clothing provided by: LUXX ready to wear - Makeup: James Kershaw - Models: Brittany W., Lauren B., Amanda, Grace, PHABRIK artist + model management   Finding the courage to follow a passion can be difficult when you lack the support of the people around you, but Vincent Moutault is an incredible example of the magic that can happen when everything falls into place. Growing up, he was drawn to the artistry of hair and knew that he wanted to pursue a career in hair styling. His family, however, wanted him to be an engineer and he struggled with not being able to tell his father that he wanted to do hair, a career that his family didn’t consider acceptable. Knowing that he would eventually have to make a decision about what he wanted to do about his future, he began competing in triathlons, focusing on building his mind, body, and spirit. Sadly, it wasn’t as simple as that—a sudden accident left him in a coma for an extended period of time. Thankfully, he made a full recovery. After waking up from the coma, he knew he had to pursue his passion for hair. Moutault fell in love with the beauty and expressiveness of hair, its ability to speak about people, as well as the way the right cut could change someone’s life. Reflecting on this, he built his salon in Dijon, France, named La Loge 220. The salon has a unique feature: the absence of mirrors. Rather than relying on feedback during the cutting process, he spends time building a relationship with each client, earning their trust and cutting their hair freely, showing them only the finished look. This unconventional approach was very successful, and the number of confident and empowered clients grew, to a point where people began to travel to see him. In 2007, he was introduced to Davines, a company that reflected his values: a love of artistry and creativity, an emphasis on constant learning and growth, and a passion for natural beauty. A constant learner, Moutault became an educator for Davines, first in France and then internationally. His genuine enthusiasm for sharing knowledge shines through as he is fun, outgoing, caring, and truly approachable. Moutault is constantly working on his English in order to better communicate his ideas with non-francophone students, and his eagerness to share and learn in a fun environment makes him an unforgettable teacher. His artistry is evident as he moves freely and organically to create beautiful hairstyles, something the fashion industry has recognized this as well. His work has been featured internationally in fashion and hair editorials, including Doleres Magazine, Art Actuel, Estetica, and most recently, Bambi Magazine. With an incredible curriculum vitae, Moutault has combined his incredible talent with a passion for constant growth. He likens this to running a marathon, focusing on the journey and process instead of the end goal. Moutault’s attitude of constantly working hard and pushing further to reach his goals, one mountain at a time, has brought him to where he is today. By Danielle Fuechtmann

  - Photography by Grant Olson - Photo Editing by Derek Jagodzinsky - Clothing by Kelly Madden - Accessories PHABRIK - Set/Styling by Sandra Sing Fernandes - Makeup by Jenn Vatour - Hair by Davines Sesson Team - Models Julian, Nicole, Jami, Tara-Lynn, Emma, Jody, Chantal, Muffin - Location PHABRIK art+design Canada Styling Hair with Carl Reeves: The Kevin Murphy Session Master The haircare industry values professional training and takes education very seriously. Learning new skills and gaining experience are essential to perfecting the quality of hairstyles and maintaining an edge in the business. There’s no one else that understands this more than well-known session stylist, Carl Reeves, who was in town working with the Davines Session Team on an editorial shoot. His unbridled passion, dynamic creativity and extensive knowledge in the industry were a welcoming inspiration. The opportunity to style hair alongside Carl Reeves proved to be an exciting, invaluable experience that the Davines Session Team will surely never forget. By Teresa Simmons

Davines is a Parma, Italy-based high-end haircare brand distinguished by their innovative approach to beauty through pioneering products and projects. With its Italian heritage the company is now one of the most respected in the industry supplying salons and distributors in over 70 countries, while maintaining a boutique sensibility. Founded in 1983 by the Bollati family, the group has branches in Paris, London, New York, Mexico City, Deventer, Lummen and Dusseldorf, and an international team of more than 350 employees worldwide. Our style is a reflection of our curiosity and openness to the world – different cultures, customs, and people that truly inspire us – and our Italian perspective of history and art, design and fashion, culture and lifestyle because it is our heritage and who we are. We love things that reflect simplicity and harmony because their beauty is always modern. And although we’re in tune with today’s mood, we set out to create concepts and products that are destined to become classics with their timeless appeal. Quality to us means having the freedom to create the best products with attention and respect for our environment, using high grade, natural ingredients, and applying scientific rigor to every product to guarantee our customers’ safety. Quality is also intended by all of us, by our partners and consumers as quality of life. At Davines, we dare to do what we believe in and, rather than conforming to the mainstream, allow intuition to pave our path. This gives us the freedom to develop concepts and products that are original, authentic, and emotionally connected with people. Our work is a thoughtful balance of substance and style, nature and science, people and spirit. It is what enables us to create what we call life-enhancing projects. More than two decades later, the davines community spans over 75 countries, thousands of salons and hundreds upon hundreds of passionate hairdressers. Although we continue to grow, with headquarters in Parma, New York City, Paris, London and Mexico city, our roots are firmly planted in our beginnings as a family-owned research laboratory guided by the same desire for quality products with an authentic approach and timeless appeal. Davines launches More Inside The new styling range, the value of a craftsmanship approach, the quality of formulations conceived to shape the creative expression. For Davines, styling is an art that allows stylists to give shape to their creative expression and make the most of their customers’ personality. Staying true to this philosophy, Davines is pleased to present More Inside. These products are honest tools that tell their own story through their characteristics and capabilities, whisper thoughts inspired by their function, elevated to humble and discreet advice, which can be applied to everyday life.

Italian owned Davines chose the Folies Bergere in Paris this year for the Davines World Wide Hair Tour. In its long history, the stage at the Folies Bergere has welcomed many of the world’s most illustrious entertainers and celebrities. This year, from May 26-29, more than 1,600 hairdressers from 45 nations gathered in the city of light to take in the sights and absorb the concepts and techniques presented by the best the world has to offer. The more than 150 Canadian stylists attending the event made their presence known both on the main stage and behind the scenes. Evening celebrations consisted of various dinner and cocktail parties with the special theme “Midnight in Paris’’. Also present at the tour were Phabrik Magazine’s Editor in Chief Sandra Sing Fernandes, and Davines distributor Glenn Stogryn of Stogryn Sales. Canada benefitted greatly with Glenn’s early vision and belief in Davines, as he was responsible for introducing the line into the Canadian market. To this day, Stogryn Sales is a key sponsor and force with Davines for providing amazing education, along with his support of Western Canada Fashion Week. Three of the twenty-nine North American Regional Davines Artistic team members, Chantal Girard (Edmonton) Vicki Frame (Calgary) and James Abu Ulba (Vancouver), are from the Western Canada Davines Session team. Following the show, members of the Western Canada Davines Session Team got to use their expertise for three editorials, two shot in Paris and one in Milan. The results of this collaboration are featured in this issue. The Western Canada Davines Session Team leader Chantal Girard and Sandra Sing Fernandes were also fortunate to be hosted by Davines at their headquarters in Parma Italy. There they spent a full day learning Davines techniques. An impressive factory and office tour showcased their high quality and eco standards, along with a hands on introduction of Davines’ new styling line “More Inside” which is being launched at Western Canada Fashion Week’s More Inside cocktail launch party. 1. The show itself consisted of: Samuel Rocher (French visionary that revives the tradition of excellence in simplicity) 2. Davines’ World Style Contest (10 finalists 2 of them Canadian, one Canadian the winner of best cut Sandro Macri, best color Nguyen Truong Son from Vietnam and over all winner South African Christilena Erasmus) 3. Allilon (Amazing Education Team from the UK creators of the collections Streb, Aces, Mane Childs Play etc), Aldo Signoretti (stylist behind such looks as Baz Luhrmann’s Moulin Rouge and Romeo + Juliet), Vincent Moutault (participated in styling over sixty films seen at Cannes one of his favourites being Berenice Bejo) 4.James Abu Ulba (Canadian winner of WSC 2012), Sustainable Beauty Day (presented by Davines CEO Paolo Braguzzi, NA Creative Director Jorge Blanco, RNA Artistic Team member and top SBD 2012 fundraiser Edmonton’s Chantal Girard) and Eco Salon Presentations (winning salons Vancouver’s Design House, and Italy’s Trecentosessantagradi) 5. Angelo Seminara (Davines’ Artistic Director responsible for the hair looks of a variety of houses such as Chloe, Vivienne Westwood, Chanel, YSL, Hermes, Alberta Ferretti, Kenzo and Alexander McQueen campaigns, and duo Brian Suhr (Davines International Education Coordinator responsible for implementing the Davines trainers programs and Kirsten Demant (stylist with a no boundaries approach to hair styling).

Angelo Seminara was first introduced into the world of hair at the young age of 11 in his hometown in Southern Italy. He started off as a trainee in a barbershop and then 5 years later made the move to Rome with London always in the back of his mind. Following a move to London in 1995 Angelo became Trevor Sorbie’s protégé and International Creative Director. He then chose to work on his freelance career and in 2011 became the Artistic Director for Davines. Davines is a natural based hair care line made in Parma Italy, that has been evolving into an international family owned brand that strives to balance beauty and sustainability in all that they do. Today the company is a cosmopolitan and pioneering company that offers hairdressers and their clients the opportunity to become part of a dynamic, multicultural community and unique brand lifestyle. Angelo’s refined taste, spirit of research and love for nature, is a perfect match to Davines’ philosophy of Sustainable Beauty. In his role Angelo Seminara interprets the Davines vision of beauty and directs their hair image, influencing techniques and style. Davines institutional collections bear his signature, he stars in numerous international shows, in addition to making his talent and experience available to the company for teaching courses and the development of new products. In Western Canada we are very fortunate to have the Western Canada Davines Session Team who as of late got to par take in hands on cutting and editorial styling with the Art Director himself. Currently the co-ordinator of the team Chantal Girard is collaborating with Tony Ricci to bring Angelo back to the West to do an editorial avant garde styling class at Ricci’s new Academy in Edmonton, along with a cutting class and Flamboyage color classes with Angelo’s colorist Edoardo Paludo, which will take place at various Edmonton based salons. May 25-29 members of The Western Canada Session Team will also watch Angelo at Davines’ World Wide Hair Tour in Paris. He will also be doing a North American tour in 2013 and stopping in Seattle, New York, Nashville, Toronto, and Minneapolis. Angelo has widely been considered a star of international hair styling with accolades such as British Hairdresser of the year in 2007, 2010, and most recent 2012. In 2011-2012 also won AIPP Grand Trophy, as a session hair stylist Angelo is also involved with at least 30 international shows in Paris, New York, London, and Milan. His work can also be seen in fashion magazines such as Harpers Bazaar, Vanity Fair, Italian Vogue, Mixte, Spanish Vogue, Turkish Vogue, Korean Vogue, Japanese Numero, Io Donna, Another Man, Sunday Times, Dazed and Confused,Grazia, Q Magazine, Mojo, Evening Standard, Hello Magazine. His latest exhibitions with Chloe and Selfridges are definitely something to see. For more on Angleo Seminara visit his web site @ www.angeloseminara.com

One of the most innovative personalities in the hair business today, Hairstylist and Educator Cristiano Cora, is on his way to share his expertise with Canadian stylists. Cora has developed a technique that combines art and technology. “Hair is one of the most personal forms of self expression and an intrinsic part of our individuality and identity. Like the sculptor seeking the form and beauty in the raw rock, it is my challenge to work with my clients to help them find that identity and achieve the image that they desire,” says Cora. Cora believes in user centered design. Modern, geometric yet organic shapes that are easy to manage, low maintenance and versatile. The “Cristiano Cora” look is innovative, progressive and sophisticated—touted proudly as Luxury Hair Technology. At his studio in New York, Cristiano Cora Studio, he offers monthly workshops for stylists that combine hands-on training with access to the latest, cutting edge techniques, equipment and products with a design aesthetic that realizes a harmony of art and technology. “We strive to create new silhouettes and styles that push forward the art of the hair designer,” illustrates Cora (www.cristianocora.com). The first Cristiano Cora Studio in New York is the realization of a dream that began 30 years ago in Venice, Italy where, as a child, Cora learned from and was inspired by his mother, a talented hair stylist. In the 1980s, Cora trained and worked at Vidal Sassoon where he stayed for 20 years, first in London, then Los Angeles and finally New York as creative director of the company. With this experience, along with his passion for his craft and the desire to push forward the art of hair cutting, Cora has progressed to become an artist with a unique vision for hair design and care. Cora has chosen to use the Davines product line exclusively in his salon. Davines, is an Italian hair care company from Parma devoting itself to a sophisticated balance of beauty and eco-sustainability (www.davines.com). Sharing his passion for quality, simplicity and harmony in the art of hair, Cora offers stylists an amazing opportunity to discover and practice new skills using an exclusive product line that is pure and consumer friendly. Cristiano instructed a successful series at Western Canada Fashion Week, Rhonda Hachey Alberta Sales Manager Strogryn Sales/Davines “what makes Cristiano such a brilliant teacher is his passion for the industry, the stylist and hair, His motto is “I love hair “ and we love him!

Just recently crowned 2010 North American Hairstylist of the Year, Tony Ricci was born in Italy and raised in Edmonton. A graduate of Marvel College, he is the owner and founder of the highly successful Ricci Hair Company and has been working as a stylist for 18 years with training from Sassoon’s Academy in London, England and Los Angeles. PHABRIK Magazine's Executive and Creative Director Sandra Sing Fernandes spoke with Tony right after his win. “I’m so impressed by Tony’s ability to create a total look and get a cover shot. I was so excited to interview him to understand his creative process being an artist myself.” Tony Ricci’s mantra is “it’s never good enough”. He feels this helps with originality and keeps an artist on top of things internationally. “On the last day of my collection when I won, I was already thinking about my next collection.” Tony is continually working towards excellence and is already working towards North American Hairstylist of the Year again for next season. His winning collection was themed “Cyber Vixens”. Tony and his team have won many awards prior to this including the Mirror Awards Canadian Hairdresser of the year twice, and the Contessa Alberta Hairstylist of the year, “I was always wondering if I was good enough to place as I had won the Canadian competition twice. I’ve always wanted to do it.” For the last few years he has been focusing on inspirations from designers Yoshi Yamamoto, the late Alexander McQueen, and architecture. The North American Hair Stylist of the Year competition starts with 1200 competitors and works down to five. Then one winner is chosen. “I photographed the collection in Montreal and felt in order to win, all five photographs submitted had to be cover shots.” Tony finished shooting in Montreal and had come back to Edmonton but felt he only actually had three cover shots. So he decided to go back to Montreal and continued shooting until he had five completed cover shots. “I really loved shooting in Montreal as I was isolated from everyday business and could focus entirely on creativity for 3 days.” Tony Ricci has developed a strong team of fifteen staff who are committed to his pursuit of excellence and creating cutting edge looks. “I have an amazing team and without them none of this would be possible.” “In daily life as a hairdresser, I’m a craftsperson and create for my clients. I want my clients to walk out with something that works for them and that is personal to them, but for myself, as an artist, I’m looking for overall image and the wow factor – all the elements coming together – models, photographers, hair, makeup, etc.” Congratulations to Tony Ricci on winning North American Hairdresser of the Year.