PHABRIK Magazine

Scents to Fall For | A Few for the Guys

September 2014

– Photographs + Digital Art by C Side Photography
– Articles + Art Direction by James Kershaw

Scents to Fall For

Every season, fragrance houses around the globe launch new scents or new versions of established ones to entice the consumer. This year is no different, here are some of this season’s best.
The house of Marc Jacobs launches yet another version of the best-selling Daisy fragrance, Marc Jacobs Daisy Dream. The new fruity floral is presented in a silver capped daisy embellished clear glass flacon that reveals the scents sky blue hue.

Calvin Klein, famous, or maybe infamous, for provocative ad campaigns, has an innovative approach to fragrance development for his various scents. This season, he debuts Reveal, a solar oriental scent. For the first time ever in a fragrance, it opens with a raw salt signature which is said to ‘’capture traces of the erotic scent of skin’’—very appropriate as the sexy print campaign features supermodel Doutzen Kroes along with British actor Charlie Hunnam.

Prada, also a house known for innovation in fashion and fragrance, debuts Prada Candy Florale. This is the third scent in the Candy series, scents all created by perfumer Daniela Andrier. The fragrance is described by the house as an exciting floral scent with a romantic, powdery composition, full of life and sensuality inspired by an imaginary flower that smells like candy, or a bouquet of flowers on a countertop in an Italian ice cream parlour.

The world renowned jewelry house, Boucheron, celebrates its first anniversary of the launch of its highly successful woody, floral Place Vendome Eau de Parfum with a limited edition version. The new version was created by introducing new notes such as Italian Mandarin and Bulgarian Rose to the original composition. The fragrance is presented in a heavy, black cabochon topped, textured metallic gold bottle inspired by the cobblestones of Place Vendome in Paris.
Designer Vera Wang, known mainly for her iconic bridal gowns and seasonal fashion collections, launches a new scent, Forever Vera. Created by perfumer Honorine Blanc, the floral, woody musk scent is presented in a delicately hammered glass bottle with an elegant rope detail inspired by the designer’s Wedgewood collection.

Another scent created by Honorine Blanc, this time for Juicy Couture, is the newest version of Viva La Juicy, which launched in 2008. The new scent is called Gold Couture Eau de Parfum and is described as a glamorous and decadent version of the original. Gold Couture is housed in a reflective gold bottle with a clear stopper adorned with a bow of point d’esprit lace.

The house of Paco Rabanne adds to their selection of fragrance this fall with the introduction of Lady Million Eau My Gold! Created by Anne Flipo, the new Eau de Toilette is housed in a gold capped elongated glass version of the original bottle.

Olivier Polge was asked to create a fragrance for the house of Repetto, opening a new chapter in its history. The house, an icon of French heritage, was founded by Rose Repetto in 1947. Her first client was her son, dancer and choreographer Roland Petit. Since then, the house has provided ballet shoes to such luminaries as Rudolph Nureyev and Mikhail Baryshnikov. The elegant bottle that houses the scent bears an identical ribbon to the one used on the famous Carlotta ballerina; it is wrapped, knotted at the neck, sealed with the brand’s iconic lower case “r”, and weighted with a drop pendant.

The fashion house Burberry, known for its instantly recognizable plaid and the invention of the modern trench coat, introduces what it describes as the most significant fragrance launch for women to date. The scent, created by Christopher Bailey, Burberry’s Chief Creative and Chief Executive Officer, in collaboration with Francis Kurkdjian is said to capture the fragrance of a London garden after the rain. My Burberry takes its name from the rather affectionate way people refer to their Burberry trench. Its glass bottle and overall design reflect the details of the iconic garment. The horn finish cap echoes the distinctive buttons, while the hand tied knot of English woven gabardine honours the fabric invented by Thomas Burberry more than a century ago.

A Few for the Guys

Thierry Mugler is one of the fashion world’s most dynamic individuals and the fragrances that bear his name certainly reflect this. Mugler was one of the first to incorporate gourmand elements in his scents. The original A*Men fragrance which debuted in 1996 contrasted notes of coffee and vanilla with patchouli. In the years since, the house has launched new limited edition variations of the original scent. In 2009, the house debuted A*Men Pure Malt. It was the first to combine the art of a haute perfumery with that of a master distiller. Inspired by whiskey production methods, Mugler allows the fragrance to develop for six weeks inside “toasted” oak casks. This original, innovative aging process in the world of fragrance is now patented by the brand. This fall, the scent becomes a permanent part of the collection. A*Men Pure Wood is the limited edition version for 2014. The fragrance is overdosed with notes of cedar and cypress that meld with into the original A*Men fragrance notes. All Thierry Mugler fragrances were created by master perfumer Jacques Huclier for Givaudan.

Nautica is a fashion company started by David Chu in 1984, the company’s first scent debuted in 1992. This fall the firm launches Nautica Life, which is an aromatic aquatic scent. All of the scents exude a nautical feel in scent and presentation. Nautica Life’s clear glass cylinder allows the watery blue of the scent to show and also allows the novel detail of having what appears to be boat rope camouflaging the spray.

Invictus, which in Latin means invincible, is the name for Paco Rabanne’s newest scent in their fragrance range. The trophy shaped bottle houses the scent which opens with a fresh marine accord, a complete opposite of their last offering, 1 Million Intense which is a spicy, woody, oriental scent.


Whiskers a go go Arch Supports
Whiskers a go go
Arch Supports

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