PHABRIK Magazine

Artist Profile: Hayley Wright

By Danielle S. Fuechtmann

March 2014

 Twenty-four year old Hayley Wright has a unique goal: to bring back the frequently ignored and forgotten art of fashion illustration. Trained in fine arts at the University of British Columbia and holding a diploma in Fashion Marketing and Merchandising from Vancouver’s Visual College of Art and Design, she’s doing a stunning job.

A clear vision is apparent from her artwork; her signature use of ink and watercolours tie her range of work together. Hayley’s fashion illustration strikes a charming balance between capturing detail and concept, and expressing fluid movement and emotion. The subjects of Hayley’s artwork seem like they would be the charismatic cool girls working the room; with cheeky pouting faces and impeccable outfits, they ooze confidence from the paper.

As she builds a stunning portfolio, selling prints and other interpretations of her art online on Society6 and independently as Paper & Ink Art, Hayley is becoming increasingly more popular. A simultaneous, albeit small, renaissance of fashion illustration spurred on by independent, art-friendly magazines and rising popularity of illustrators like Danielle Meder is helping to make fashion illustration a household word again. Artwork with personality, like Hayley’s, offers a beautiful alternative to static photography—sacrificing some accuracy captures the emotional essence of their subject. And isn’t art, and fashion, about feeling?

 


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